Follow ARU London Employability on LinkedIn Promotion Video
Background Important note: When you submit the videos, please do not add any subtitles and music.
Format: Video Length of video: 40–60 seconds Platform: TikTok & Instagram Reels Dimensions: 1080x1920 – Vertical video
Headline: Want to Make the Most of ARU London’s Employability Support?
Content:
Create a short video letting other students know about the ARU London Employability Service LinkedIn page.
Rather than simply telling people to follow the page, explain why staying connected with employability opportunities while studying can be useful. Make it personal by talking about the type of career support, events or opportunities you look out for as a student.
Key Messaging – Ideas to Include:
ARU London has an Employability Service LinkedIn page
Why students should start thinking about their career while at university
Keeping an eye out for employability opportunities and updates
Building your professional presence on LinkedIn
Encourage other ARU London students to follow the page
Suggested Hooks – Lead with a Thought or Question:
“ARU London students, are you following this page yet?”
“If you’re trying to think more seriously about your career, this is worth following.”
“One page ARU London students should have on their LinkedIn…”
“POV: you finally start using LinkedIn for more than just having a profile.”
“Here’s one easy way to stay connected with employability at ARU London.”
🎥 What to Show + Filming Tips:
Show yourself opening LinkedIn on your phone or laptop, searching for the Employability Service page and following it.
Mix screen recordings with shots of yourself on campus, working on your CV, looking at opportunities or preparing for your career.
Try to show the page on screen rather than filming the whole video as a talking head.
🎤 Talking Point Ideas:
Why do you use LinkedIn as a student?
When did you start thinking seriously about your career?
What kind of employability content would you find useful?
Why should students make use of career support before graduating?
Goal:
Get more ARU London students aware of and following the Employability Service LinkedIn page while encouraging students to think about their career development.
Alternative Video Ideas:
💼 “One LinkedIn page ARU London students should follow”
📱 “Building my LinkedIn as a university student”
🎓 “Don’t wait until graduation to think about your career”
Please ensure your video is original, respects the privacy of others, and adheres to all applicable platform guidelines and university policies.
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