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Discover ARU London from Anywhere | Virtual Open Days 2025

Background Important note: When you submit the videos, please do not add any subtitles and music.


Format: Video


Length of video: 30-60 seconds

Platform: TikTok & Instagram Reels Dimensions: 1080x1920 - Vertical video + When adding images, make sure they are in vertical format.


Headline: Your Future Starts Here 🎓 | ARU London Virtual Open Days Postgraduate Virtual Open Day 📅 Date: 25 November 2025 🕐 Time: 13:00 📍 Location: Online

Undergraduate Virtual Open Day 📅 Date: 27 November 2025 🕐 Time: 13:00 📍 Location: Online Content:

Create an inviting, informative video that encourages prospective students to attend ARU London’s Virtual Open Days. This is a key moment for students considering either undergraduate or postgraduate study to discover what life is really like at ARU London – all from the comfort of their own space.

You can reflect on your own experience if you’ve attended a Virtual Open Day before — how it helped you make your decision, what you learned, and what stood out. OR take a more direct approach and highlight what’s happening during the events, such as speaking with course leaders, hearing from our Principal, and getting essential advice on finance, careers, and the application process.

Please make separate videos for Undergraduate and Postgraduate events.


Key Messaging (Ideas to include):

  • “Thinking about studying at ARU London? Don’t miss our Virtual Open Day.”

  • “Get the answers you need — from courses and finance to careers and applications.”

  • “Meet the people who’ll shape your future — including our Principal and academics.”

  • “I attended the Virtual Open Day last year, and it made all the difference.”

  • “Undergraduate or Postgraduate? We've got a day just for you.”

  • “Sign up and get your personal invite straight to your inbox.”

Call to action: Sign up now via our website: https://london.aru.ac.uk/discover-aru-london/open-days


Goals:

  • Drive sign-ups and attendance for the November Virtual Open Days

  • Showcase real student experiences and the value of attending

  • Highlight key features: Principal welcome, course leader talks, Q&A sessions

  • Position ARU London as welcoming, informative, and accessible


Alternative Video Ideas:

  1. 🎬 “Why I Signed Up for the Virtual Open Day” A reflective piece from your own experience – what you were feeling, what you wanted to know, and how the Open Day answered it.


  2. 🎬 “3 Things You’ll Learn at ARU London’s Virtual Open Day” A fast-paced breakdown using bold text or on-screen captions to highlight: 1) Meet academics, 2) Explore your course, 3) Ask real questions.


  3. 🎬 “Undergrad vs Postgrad: What You Can Expect” Film two versions of the same video for each audience, tailoring the key takeaways and tone — helpful for viewers deciding their next steps.


Please ensure your video is original, respects the privacy of others, and adheres to all applicable platform guidelines and university policies.

 
 
 

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