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Why Open Days Are Useful

Background Important note: When you submit the videos, please add two versions of the same video - 1 Video with any subtitles and music and 1 video without music and/or subtitles.


Format: Video


Length of video: 30-60 seconds


Platform: TikTok & Instagram Reels Dimensions: 1080x1920 - Vertical video + When adding images, make sure they are in vertical format.


Headline: Your Inside Look at ARU London Content:

Create a short, engaging video where ARU London students share why attending a Virtual Open Day matters. Focus on genuine experiences and helpful tips for prospective students. The goal is to show the real value of attending – from meeting course leaders to learning about life at ARU London.

Include first-hand comments like:

  • What you learned or found helpful from your own Open Day

  • How it helped you make your uni decision

  • Why others should attend, even if it’s online



Goals:

This brief aims to inspire prospective students to attend ARU London’s Virtual Open Days by showcasing authentic student voices. The content should be informative, friendly, and relatable—helping viewers understand what they can gain from the experience.


Alternative Video Ideas:


  1. 🎥 “3 Reasons to Join a Virtual Open Day” – Quick countdown with bold text and your voiceover.


  2. 🎙️ “What I Got Out of My Open Day” – Personal story-style video where you explain your journey.


  3. 💬 “Virtual Open Day: What to Expect” – Clear breakdown of the event’s highlights using captions.


Event Details:

  • Postgraduate Virtual Open Day – 15 April 2025, 13:00

  • Undergraduate Virtual Open Day – 17 April 2025, 13:00


Attendees can expect:

  • Welcome Talk from Principal Lorraine Thomas

  • Live chats with academics and course leaders

  • Sessions on finance, applications, careers

  • Q&A with university staff



Please ensure your video is original, respects the privacy of others, and adheres to all applicable platform guidelines and university policies.

 
 
 

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