GLOBAL WEEK 2025

Background Important note: When you submit the videos, please do not add any subtitles and music.

Format: Video

Length of video: 40-60 seconds

Platform: TikTok & Instagram Reels Dimensions: 1080x1920 - Vertical video + When adding images, make sure they are in vertical format. Event times: 13:00–14:00 📍 Locations:

• 17–21 Nov: East India Campus, 3rd Floor, Open Space (outside Room 306)

• 19–21 Nov: Import Building, 3rd Floor, Open Space

Headline: Discover, Taste and Experience the World in Just One Week! Content:

Film energetic, people-focused videos capturing the colour, culture, and connection of Global Week at ARU London (17–21 November).

Highlight live moments, performances, traditional outfits, food stalls, and student interactions.🎤 Include short interviews with students who are participating or leading:

• Where are they from?

• What are they sharing about their heritage?

• What have they learned from others?

Key Messaging (Ideas to include):

• ARU London is home to a vibrant and diverse student community

• Events like Global Week help students learn about and appreciate each other’s cultures

• Students take pride in sharing their heritage through food, fashion, music, and storytelling

• Student-led events build a stronger, more inclusive university experience

• Learning about each other helps create lifelong memories and friendships

Goals:

• Capture the energy and diversity of Global Week

• Showcase student voices and cultural pride

• Highlight how events like this bring people together

• Promote ARU London’s commitment to celebrating all cultures

• Encourage more students to get involved and attend future events

Quick Video Ideas:

1. 🌎 “Where I’m From & What I’m Sharing” – Students introduce their culture in 5 seconds: “Hi, I’m from [country], and I’m sharing [food/fashion/tradition]!”

   
   

2. 📣 “What I Learned About Another Culture Today” – Quickfire Q&A with students giving 1-line answers

   
   

3. 👀 Behind-the-Scenes: Setting Up Global Week – Sneak peek of stalls, decorations, and students preparing to showcase their culture

   
   

4. 💃 “Taste, Try, Celebrate!” – A high-energy mashup of food tasting, dancing, and fashion moments from different cultures in one video

Please ensure your video is original, respects the privacy of others, and adheres to all applicable platform guidelines and university policies.